‘Choose Your Own Adventure’ installation launches at The Story Museum in Oxford

Today saw the launch of a brand-new installation at The Story Museum in Oxford based on the iconic ‘Choose Your Own Adventure’ book series which entertained children (myself included) back in the 1980s, going on to become the fourth bestselling children’s book series of all time.

Here’s the official blurb:

“The Story Museum in Oxford is opening a brand-new immersive story space based on ‘Choose Your Own Adventure’, the book series which captivated and inspired a generation of young readers throughout the ‘80s and ‘90s. The installation, which opens to the public on 31 March, allows visitors to choose between more than 28 different plot lines, each one beautifully brought to life in miniature by The Story Museum’s team of designers and artists.

Visitors will be able to search for the Abominable Snowman, take a terrifying trip on the Titanic, look for the lost jewels of Nabooti, and blast off into hyperspace. In the words of the books themselves – “You alone are in charge of what happens in your story.”

Speaking about the announcement, Daniel Clark, the Museum’s Director of Creative programmes, said “There’s such an obvious synergy between the Choose Your Own Adventure books and The Story Museum’s approach of finding ways to let people step into stories. We’ve really enjoyed creating an experience that brings the books to life in a physical space and one that will bring visitors back again and again to explore a different narrative each time.”

The installation is being being supported by Chooseco, which was set up by the series’ original publisher R. A. Montgomery back in 2006 to help relaunch the books for a brand new generation.  Not only that, but Chooseco are getting set to release a brand new Choose Your Own Adventure book based on the fourth season of Stranger Things.  “Heroes and Monsters” is set to go on sale April 21st at all good bookshops.

“Choose Your Own Adventure” is included within a Galleries ticket to The Story Museum. Tickets cost £12 per person and can be booked online at, by calling the Box Office on 01865 807600 or in person at The Story Museum Pembroke Street, Oxford OX1 1BP

About The Story Museum

The Story Museum is a most unusual museum in the heart of Oxford. The Museum aims to enrich lives, especially young lives, through story. The Museum was established to ensure that everyone can enjoy and benefit from engaging with great stories and create stories of their own in a place full of wit and wonder. Highlights include a Whispering Wood, an Enchanted Library and Small Worlds, a dedicated space for younger children as well as a 100-seat theatre, a learning studio and a temporary exhibition space.

In addition to welcoming public visitors and school groups to its Galleries, the Museum also delivers an extensive public programme, including skills courses, workshops, drop-in activities and access visits for those wanting to enjoy the Museum in a more relaxed way, alongside a programme of funded community and school participation projects with targeted groups. The Museum attracts up to 100,000 visitors a year. Please visit our website for more information and details of museum/shop/café opening hours.

The writer of this piece was: Craig Neilson-Adams (aka Ceej)
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